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The best immersive & interactive experiences London has to offer

  • Friday June 23rd 2023

Shrek Sleeping Beauty

Looking for interactive adventures for your family in London? Discover all the exciting immersive and interactive storytelling experiences London has to offer.

1. What is an immersive experience?

An immersive experience allows a viewer to experience another world, whether real or imagined. They can also typically interact or manipulate their environment. This is sometimes done through the use of virtual reality googles however it can also be through the use of physical environments - for example at Shrek's Adventure London. 

Immersive experiences are great for the whole family! It can be a great way to spend the day out with loved ones and experience something new. There are also many different types of immersive experiences and wonderful story telling to choose from to fit all interests. 

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2. The best interactive experiences in London

Enjoy an Interactive Kids Theatre show

When looking for interactive activities for children , the Unicorn theatre has lots to offer!

They produce innovative productions giving children the opportunity to experience, explore and question the world around them. They create new shows as well as adaptations of more classic productions. 

As the largest children's theatre in the UK, they welcome 65,000 families and schools every year. 

A list of upcoming productions can be found here

Experience New Worlds at Meetspace VR

Meetspace VR offers one of the most compelling free-roam virtual reality immersive adventures in London, Birmingham and Nottingham. 

Work together to defeat zombies or even each other!

Transport to Provence at the Immersive Van Gogh Exhibition

The Van Gogh exhibition in London offers an immersive, storytelling experience inviting guests to tap into the universe of the iconic, Vincent van Gogh. The exhibition features two-story projections showcasing some of the artists most famous work. 

The exhibition also includes a VR experience that details the rich journey that inspired his work, get to know the artist like never before - you even have the opportunity to put your own paintings on display!

Rub Shoulders With the Stars at Madame Tussaud’s

Ever wanted to rub shoulders with your favourite celebrity? Madame Tussauds London offers a unique immersive activity in London allowing you to experience the world of fame! There are 3 dazzling floors to choose from covering 8 different zones with over 150 lifelike celebrity wax figures. Step into The Royal Palace, experience the Chambers of Horrors and take selfies with your favourite celebs!

Challenge Your Family at Monopoly Lifesized

Monopoly lifesized brings the world's favourite family game brand to life in an with immersive, interactive storytelling experience. The experience features a 15m x 15m lifesized monopoly board where players will be able to compete in unique challenges for the opportunity to buy properties. 

Explore the London Dungeon

When looking for one of the best immersive experiences in London - the London Dungeon is a location that should not be missed. They offer visual storytelling with 360 degree sets, comprised of 19 interactive shows, live actors and 1000 years of history. Find out more here



3. Immerse yourself in London after dark

London has a lot to offer both day and night, if you are considering another immersive experience after visiting Shrek's Adventure! London, these immersive experiences that are open after dark are an ideal place to start:

Walk through the past at a Haunted Ghost Tour

Visual storytelling helps bring a story to life! Discover the capital's most gruesome and terrifying nooks and crannies by visiting a London Ghost tour - sure to leave you in suspense!

We've put together a brief list of some of the best tours London has to offer:

  • Ghoulish Greenwich Ghost Tour 

Unlock the darker side of Greenwich in this 90 minute tour - where you will search for ghosts and discover the history of London's oldest park. Which members of the Royal Family dabbled in the occult? Find out more here

  • Paranormal Activity Tour 

Incorporating cinematic storytelling the Paranormal Activity Tour offers a two-hour paranormal experience where visitors will hunt for ghosts and discover London's perilous past. With attempts to make contact with the other side through an Ouija board to unearthing tales of murder and gore - find out more here

  • Jack the Ripper Walking Tour 

Jack the Ripper is one of the most famous serial killers in British history. The walking tour offers an compelling interactive experience in London where you will visit the sites where Jack's gruesome murders took place whilst also learning more history about Whitechapel in the 1880s. 

  • Serial Killers: The Blood & Tears Walk 

Murderous, gruesome storytelling is the highlight of this ghost tour, be prepared to hear some goory stories! The tour begins with a visit to the Church of St. Bartholomew the Great, detailing the story of an uncaught serial killer. Later continuing onto Fleet Street, you will visit the residence of one of the suspects of Jack the Ripper.


An unforgettable dinner experience at Dans Le Noir

Dans Le Noir is one of the most unique sensory experiences in London and also ranked one of the most original in the world.

Your taste buds will be given the opportunity to experience unique sensations with a new intensity as you enjoy your lunch or dinner in pitch darkness. You also have the opportunity to book into one of their sensory workshops. 


Overlay lit up London with Augmented reality on the London Eye 

Also known as the Millennium Wheel, the London Eye is a cantilevered wheel situated on the South Bank of the River Thames. Therefore, once you have finished your interactive adventure at Shrek's Adventure! London - this amazing wheel is right on your doorstep!

With roughly three million visitors annually, it is now deemed the most popular paid attraction in the UK. 



4. Enjoy a unique immersive story experience at Shrek's adventure 

What is Shrek's Adventure London?

One of the best immersive experiences in London - Shrek's adventure! London is a brilliantly bonkers, interactive and immersive walkthrough experience, where the whole family can journey through Far Far Away as the stars of the show.

About the adventure

See, hear, touch and smell the adventure by exploring 10 fairytale themed live shows, from a magical 4D flying bus experience, interacting with various famous characters including Princess Fiona and Donkey to collecting the special ingredients that you will need in order to find Shrek and make it home safely.

This immersive experience includes the following shows:

From July 22nd - 3rd September, meet Prince Charming here at Shrek's Adventure! London, a fun interactive activity for kids!

It’s time for a new monarch to be crowned this Summer at Shrek’s Adventure! London and Prince Charming is still harbouring some resentment from not being any closer to becoming King.

This August, join the long line of fanatics to determine if you and your family are fit for the crown!

For a limited time, heroes can step up to the challenge to see if they will be crowned the next King monarch of Far Far Away! While on your royal visit, young heroes can test their strength to try and remove the sword from the stone!

Once guests have tested their strength they can step up to the throne and be crowned the next Monarch of Far Far Away!


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5. FAQs about interactive experiences in London 

What is an immersive experience?

An immersive experience allows a viewer to experience another world, whether real or imagined. They can also typically interact or manipulate their environment. This is sometimes done through the use of virtual reality googles however it can also be through the use of physical environments - for example at Shrek's Adventure! London. 

Where can I find interactive activities in London?

There are lots of different interactive activities in London to choose from! Find out more here

Are interactive activities for kids?

Interactive activities are suitable for kids - there are many to choose from in London, with most companies providing a suggested age range for their attraction/activity. 

Is Shrek's Adventure interactive? 

Shrek's Adventure! London is comprised of 10 fairytale themed live shows which are very interactive. Guests will be welcomed into an immersive adventure to Far away and embark on a journey to meet Shrek!